Tuesday, March 24, 2009

Thriving Newspapers Are Grassrooted




(PSFK) Though pundits everywhere are touting the death of the newspapers everywhere, it surprised us to learn that some are actually thriving, we just might not recognize their names. Despite often being left out of the conversation, many of the country’s ethnic publications continue to buck the industry trend. One in particular, El Diario La Prensa, is not only the nation’s oldest Spanish language publication, but also the fastest growing newspaper in America during two out of the last three years. On The Media recently sat down with executive editor Alberto Vourvoulias to find out the secret behind their success.

It was interesting to see the ways that class factors into this discussion. While El Diario maintains a presence on the web, since most of its readers don’t have desk jobs, print remains the primary source they turn to for their news.

-Read More at Liberator Mag

No comments: